amour & bow is a marketing studio built for the wedding industry
We work with a couple of wedding brands at a time, in small, considered cohorts, so the work stays personal and the strategy stays sharp.
Every engagement is bespoke. There are no off-the-shelf packages, no recycled decks, no template plans dressed up for a new client. The marketing we build for a bridal boutique in the North West will look nothing like the marketing we build for a venue in the Cotswolds, and that's the point.
What stays the same is the standard. Senior strategy, beautifully executed, with the care and attention of a marketing partner who has spent her career inside the industry you're in.
.jpeg)
What we believe at amour & bow
Strategy before tactics.
Bespoke, always.
Quiet, not loud.
Brand first.
Small on purpose.
Hello, I'm Laura
I founded amour & bow after two decades in marketing, working across some of Britain's most iconic retail, fashion and wedding brands. I started in retail and fashion, moved through senior roles at premium British brands, and spent five years leading marketing at a luxury menswear and wedding suits brand. This is really where the amour & bow story began.
In those years I worked with a lot of marketing agencies, and I learnt what does and doesn't work when you're the client. I'd brief in great detail, and the work would still come back feeling generic, as though our brand had been quietly translated into someone else's template.
None of it was anyone's fault, but it was the part that wedding brands always seemed to be stuck with. So when I built amour & bow, I built it around the opposite: a marketing studio that worked the way wedding businesses actually need it to. Bespoke. Hands-on. Easy to talk to. Run by someone who genuinely gets it, and who you can pick up the phone to when you need to.
Today, I run Amour & Bow from the UK, working with wedding brands across the world. Good marketing should feel like a quiet extension of the brand it represents, never an interruption. I partner with you in a way that works for you and your brand.
Laura, Founder x
.png)
Who we work with
Amour & Bow works with wedding businesses across the world who care deeply about how their brand shows up.
That includes bridal boutiques, menswear retailers, wedding venues, planners, photographers, florists, designers and the suppliers behind the most carefully considered weddings in the world.
Some clients are well-established and ready to grow. Others are newer and want to launch with intention. All of them share one thing: a belief that marketing should be made with the same care they give their craft.
Want a marketing partner, not a transactional agency
Take their brand seriously and want the marketing to reflect that
Value the marketing strategy as
much as the execution
.jpeg)
Are ready to invest in marketing as a long-term part of the business
If you'd like a chat about your wedding business, send us a quick note, ask a question, or share what you're working on and we will personally reply to your email.